The Lucky Bunny By Covert Japan And Starring Misa New |work| -
Over-sized silhouettes with hidden pockets and reinforced stitching.
Using weather-resistant tech fabrics that reflect the utilitarian needs of the film’s protagonist. the lucky bunny by covert japan and starring misa new
In The Lucky Bunny , New showcases her range, moving seamlessly from moments of quiet contemplation to high-energy sequences. Her ability to wear the clothing—rather than letting the clothing wear her—is what makes the collaboration feel authentic. She embodies the "Covert" woman: someone who values privacy and quality over the noise of fast fashion and social media clout. The Aesthetic: Covert Japan’s Design Philosophy Her ability to wear the clothing—rather than letting
Set against the neon-soaked backstreets and industrial skeletons of Tokyo, the film follows a protagonist (played by New) navigating a world of high-stakes anonymity. The "Bunny" isn't a mascot; it's a code name, a persona, and a mask worn to survive a hyper-connected yet isolating urban environment. Misa New: The Perfect Muse The "Bunny" isn't a mascot; it's a code
For fans of Japanese streetwear and avant-garde cinema, this collaboration is a reminder that the most interesting stories are often the ones told in the shadows. It’s a celebration of the "outsider" spirit, proving that in a world of constant surveillance, there is power in being lucky, and even more power in staying hidden.
Covert Japan has built a cult following by sticking to a strict palette of blacks, greys, and tactical fabrics. For The Lucky Bunny , the brand introduced pieces that are as functional as they are stylish: